The 5 Great Myths On Starting an Online Business
The biggest objections that I get happen to be some of the biggest myths in marketing. It really amazes me that many who start out in business seems to have various opinions of what does and doesn’t work, even though they have never even so much as read a ebook on marketing.
Some believe that my emotional marketing methods and seemingly unconventional approach won’t work in their business or their industry. Or they’ll say “That’s fine for consumer marketing what about selling to large businesses or corporations?”
Well let me expose the 5 great myths, if you’re easily offended then don’t read on!
Myth 1. ‘Businesses/Corporations Won’t Respond to This Type of Marketing’
Businesses don’t actually buy anything, they never have, they never will. People buy things…human beings…the same emotional creatures who buy things on the internet for EXACTLY the same fundamental reasons they did at the local markets 2,000 years ago! The only thing that has changed is the tools & media we use. Why is it that despite advanced modern technology, ‘word of mouth advertising’ remains the most powerful form of marketing available? Yes, it’s true, hands down it’s still the best!
Myth 2. ‘I Just want to Start an Internet Business’
Stop and thing about this for a second…There’s really no such thing as an internet business. If you advertise in a newspaper does it mean you have a newspaper business? Or a yellow pages business? The internet is an advanced media, a fantastic lead generation and delivery tool…if used properly! Those who think they have an ‘internet business,’ have gone bust or they will go bust. Mark my words! Always remember you are dealing with real human beings, not computers.
Myth 3. ‘I Don’t Think That Will Work, I’m Entitled to My Own Opinion’
Everyone Has an Opinion and Everyone Has a Bum. Your opinions don’t matter. The opinions of your friends, family, spouse, other business owners, the guy down the pub… DON’T matter. What works, works. Why It works… Doesn’t matter.
Don’t take advice from well intentioned people who really don’t know what they’re talking about. It’s one of the biggest mistakes people make in life.
Myth 4. ‘I Lost Money In a Business Before, Once Bitten Twice Shy’
Most, if not all, successful entrepreneurs learn from their mistakes. They keep making mistakes and they keep learning. They are able to see the reality of what happened. Those who fail in business and in life consider these mistakes and misfortune as bad luck or they blame others. It’s no coincidence that most successful people have gone bust a few times before they picked themselves up, re-evaluated what happened and started all over again. Keep Learning and Never Give Up!
Myth 5. ‘You Need to Be Lucky To Be Successful’
Attitude Is Much More Important Than Aptitude. I almost finished this report off by saying “I wish you the very best of luck” but luck has really got nothing to do with it. Your success will depend on your burning desire to succeed and if you’re prepared to learn the skills necessary to succeed in any business
If you think that running a successful business is now in some way ‘easier than before’ then you’re off to the wrong start.
The definition of luck is, “When preparation meets opportunity”. All you need to do it get prepared by learning as much as you can about marketing and that great opportunity will not pass you by.
Jimmy Krangol is becoming quite a buzz in the marketing world. You can sign up to Jimmy’s Free 7 day marketing course “How You Can Make £4,297 Per Day Sitting at Your Computer In Your Underwear” at http://www.topsecretmarketing.com
